A familiar fixture in Dublin Airport’s Pier 300, The Gate Clock received a subtle yet impactful brand refresh under Cre8’s direction. Retaining its heritage pub feel, our role focused on updating the visual identity to align more cohesively with modern traveler expectations — from exterior signage and typographic treatments to considered tweaks across brand touchpoints. The result is a refreshed brand expression that feels timeless, trustworthy, and deeply Irish, while still serving the fast-paced airport environment.